Born Arita Rachel Edmund, October 23, 1991, in the scenic Caribbean twin-island of Trinidad & Tobago, ARITA could always be found, as a young girl, constantly singing and entertaining her family. “She will perform for millions one day”, her grandfather often exclaimed -- “she is the one”! Today, twenty years later, billed by media as “a refreshing take on music and the rising star to watch”, this positive, multi-talented, charismatic young woman is indeed a rising star.
As Hype Magazine recently wrote, ARITA is “Described by many as Beyoncé mixed with Rihanna and a touch of Whitney Houston wrapped in island style.” This is because her voice is a mesmerizing, soulful blend of contemporary with vintage, carrying any genre to pitches far and wide and superseding age, class and culture. Her beauty is a charming reflection of her mixed heritage and her passion, talent and mission through music.
ARITA’s parents and grandparents realized from age 3 that ARITA was musically inclined and creatively gifted and fostered her love for music. This was easy as most of her family were themselves musically gifted, including among them, legends in Calypso music. At age eleven, ARITA joined the Church, gave her life to Christ, and it was there in church that she pursued her passion for music, playing several instruments including drums, her favorite. She devoted her adolescent years towards refining and mastering her passion, winning numerous talent shows.
With stunningly beautiful features, ARITA also caught the attention of the fashion industry and became a top model in Trinidad & Tobago, being featured in numerous publications and modeling for top designers, locally and internationally. As if this was not enough, ARITA was also a top athlete (Basketball point guard), captain of her team and MVP three consecutive years, leading her team to Country Championships. In essence, ARITA’s talent has no boundaries.
ARITA is now, in addition to being a recording artist, a popular TV personality on the Caribbean’s leading TV Network, TEMPO. In 2018, she releases her highly anticipated Debut album, “LOVE SICK”, fusing her sexy Caribbean swag with international beats and a new, fresh, original and captivating vibe. The album has 15 amazing tracks, produced by Grammy award winning writers & producers and collaborations with hip hop Legends, Doitall “Chief Rocker” (Lords of the Underground), Doug E. Fresh and legendary dancehall artist, Cham.
With hometown and Caribbean-wide popularity, numerous press & media accolades and an amazing team, this strikingly beautiful, multi-talented artist, musician, model, actress, TV Host/Personality is poised to breakout internationally and, with the release of her debut album, is gearing up for an amazing 2018. “I wish to be a blessing to all those with whom I am privileged to share my music and talent and hopefully make a positive difference in their lives, says ARITA”.